Wednesday, February 9, 2011

Optimistic about their own brand!

 Chuan Qi Qi Rui G5 new cars market analysis Imperial EC8
2010   12 20 December, Guangzhou Automobile Group announced that its new midsize Chi Chuan official listing, the listing of the new car a total of 6 models, priced at 12.28-18.98 yuan, all of 2.0L displacement, including its manual models 2, 3, 1 tiptronic automatic transmission models and RMT models. From the model and price distribution, transmission Qi vertices just in the starting point for most location of a joint venture in the car, and starting a joint venture compact car but can most regions overlap. Can be said that both the positioning or pricing models, Guangzhou Automobile just the right scale of the consumer market and strategic experience are undoubtedly very sophisticated. Neither, and his Group's Honda and Guangzhou Automobile Guangzhou Automobile Toyota conflict, can find the right market breakthrough.


early as December 23, 2009, the Chery brand's first high-end G5 models had appeared Ruiqi country, and now through the models to adjust and enrich the price of 13.88 ~ 179,800 yuan in 2010 and 2011 have included version of a total of 9 models, displacement is 2.0T (TCI and TGDI power is divided into two different versions.) 2010 version 7 transmission are manual transmission models, and 2011 were all added to automatic transmission. Next, we obviously can be seen clearly in the Chery car idea, that is attempting to performance and price to compete for their relatively weak B-class market.

2010 年 10 月 29 日 Imperial Geely cars will be officially launched in China market, EC8 series models, the listing of the new car a total of 2.0L and 2.4L displacement 10, the two models, the price interval 10.58-15.98 million. 2.4L displacement have 3 of them, all for the automatic transmission, 2.0L manual transmission is 2 plus 5 automatic. From the model and price point of view, is just a lot of Imperial EC8 compact car joint venture area, while the popularity of automatic large area, it is made for comfort and luxury adaptive strategies.


While on the surface of the three vehicles have different price point and vertex. But in fact there were all these brand vehicle models intersect. This cross-determined that we can make a three-car comparison and selection. Three different brands, both Guangzhou Automobile, Chery was lucky or are on the current automobile market have their own weight. Their progress and development, it is naturally our attention and contrast interest.

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